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Strategic Management for Tourism, Hospitality and Events by Nigel Evans is a nonfiction available to read on EtoBox.

What is Strategic Management for Tourism, Hospitality and Events about?

__Strategic Management for Tourism, Hospitality and Events__ is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies and examples throughout. Among the new features and topics included in this edition are: * Extended coverage to Hospitality and Events to reflect the increasing need and importance of a combined sector approach to strategy * New international Tourism, Hospitality and Events case studies from both SME’s and large-scale businesses are integrated throughout to show applications of strategic management theory, such as objectives, products and markets and strategic implementation. Longer combined sector case studies are also included at the end of the book for seminar work. * New content on emerging strategic issues affecting the tourism ,hospitality and events industries, such as innovation, employment, culture and sustainability * Web Support for tutors and students providing explanation and guidelines for instructors on how to use the textbook and case st

Who reads Strategic Management for Tourism, Hospitality and Events?

Author

Nigel Evans

Publisher

Routledge Taylor & Francis Group

Published

2015

Language

EN

ISBN

9781135038267

Category

nonfiction

Subjects

Management, Travel, Anthropology

Updated

2026-03-24