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Strategic management for hospitality and tourism : $hJ. Stephen Taylor ; Fevzi Okumus ; Prakash Chatoth by Fevzi Okumus, Levent Altinay, Prakash Chathoth, J. Stephen Taylor is a nonfiction available to read on EtoBox.

What is Strategic management for hospitality and tourism : $hJ. Stephen Taylor ; Fevzi Okumus ; Prakash Chatoth about?

Strategic Management in the International Hospitality Industry: content and process, is a vital text for all those studying cutting edge theories and views on strategic management. Unlike others textbooks in this area, it goes further than merely contextualising strategic management for hospitality and tourism, and avoids using a prescriptive, or descriptive approach. It looks instead, at the latest in strategic thinking and theories, and provides critical and analytical discussion as to how and if these models and theories can be applied to the industry, within specific contexts such as culture, profit and non-profit organisations. Key features: Cutting edge approach: applies advance and recent strategic management views into tourism and hospitality field. Critical treatment: provides critical discussions about whether and how strategic models/theories can be applied into the hospitality and tourism field. Sensitive to specific contexts: As the tourism and hospitality industry has become one of the largest industries worldwide, discusses how strategic management concepts can be applied in different cultures and profit and non-profit tourism organizations. With supporting case

Who reads Strategic management for hospitality and tourism : $hJ. Stephen Taylor ; Fevzi Okumus ; Prakash Chatoth?

Author

Fevzi Okumus, Levent Altinay, Prakash Chathoth, J. Stephen Taylor

Publisher

Taylor & Francis Group

Published

2010

Language

EN

ISBN

9780750665223

Category

nonfiction

Subjects

Management, Travel, Home & Lifestyle