Manhunt. Volume 9, Number 2, April 1961Lewis Banci & Glenn Canary & Charles Carpentier & Les Collins & D. M. Downing & Paul Fairman & Frank Hardy & James Holding & Kenneth McCaffrey & Charles Runyon & John Underwood & Michael Zuroy1961FB21.8 MB
Consumer Behavior and the Practice of Marketingby Kenneth RunyonLane · Journal of Advertising1978PDF304 KB
Advertising, 2nd Edition. Runyon, Kenneth E. Columbus, OH: Charles E. Merrill Publishing Co., 1984. 702 ppCrocker · Journal of Advertising1984PDF482 KB
472 pp Kenneth E. Runyon, ,Advertising and the Practice of Marketing (1979) Charles E. Merrill Publishing Co.,Columbus.Heaston · Public Relations Review1980PDF119 KB
Book Reviews : THE PRACTICE OF MARKETING by Kenneth E. Runyon (Columbus: Charles E. Merrill Publishing Company, 1982, 616 pp.)Pressley · Journal of the Academy of Marketing Science1983PDF309 KB
Runyon, Kenneth. Consumer Behavior and the Practice of Marketing . Columbus, Ohio: Charles E. Merrill Publishing Company, 1977Lane · Journal of Advertising1978PDF178 KB
Book Reviews : CONSUMER BEHAVIOR AND THE PRACTICE OF MARKETING by Kenneth E. Runyon (Columbus, Ohio: Charles E. Merrill Publishing Co., 1977.480 pp. $13.95)Kelly · Journal of the Academy of Marketing Science1976PDF250 KB
Consumer Behaviorby James F. Engel; Roger D. Blackwell; David T. Kollat;Consumer Behavior: Implications for Marketing Strategyby Del I. Hawkins; Kenneth A. Coney; Roger J. Best;Consumer Behavior: Concepts and Applicationsby David L. Loudon; Albert J. Della Bitta;Consumer Behavior and the Practice of Marketingby Kenneth E. Runyon;Consumer Behaviorby Leon G. Schiffman; Leslie Lazar Kanuk;Consumer…Scott · Journal of Marketing1981PDF154 KB