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About this Social Sciences article
472 pp Kenneth E. Runyon, ,Advertising and the Practice of Marketing (1979) Charles E. Merrill Publishing Co.,Columbus. by Frank E. Heaston is a Social Sciences article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Social Sciences.
- Author
- Frank E. Heaston
- Publisher
- Elsevier Science; Elsevier ; JAI Press; Elsevier BV (ISSN 0363-8111)
- Published
- 1980
- Field
- Social Sciences