Can I read E-profit : High Payoff Strategies for Capturing the E-commerce Edge on EtoBox?

E-profit : High Payoff Strategies for Capturing the E-commerce Edge by Cohan, Peter S., 1957- is a business book available to read on EtoBox.

What is E-profit : High Payoff Strategies for Capturing the E-commerce Edge about?

"In clear and accessible language, business technology expert Peter S. Cohan gives you specific examples of e-commerce applications that have generated high payoffs and created a real competitive advantage for companies. He also dissects less effective ventures, and analyzes why they fell short. Exploring organizations as diverse as Amazon.com, Children's Hospital of Los Angeles, Cisco, Eastman Chemical, Merrill Lynch, Provident American, and Weyerhaeuser, he extrapolates 10 principles that characterize the best e-commerce strategies, and shows you how to adapt them to your own business. CEOs as well as CFOs will value Cohan's proven formulas for financially evaluating e-commerce project."--BOOK JACKET.

Who reads E-profit : High Payoff Strategies for Capturing the E-commerce Edge?

Author

Cohan, Peter S., 1957-

Publisher

AMACOM, American Management Association

Published

2000

Language

EN

ISBN

9780585112800

Category

business

Subjects

Business, Marketing, Technology

Rating

3.9 / 5 (7 ratings)

Updated

2026-03-14