Opening book details…
Can I read IBM on EtoBox?
IBM by James W. Cortada is a nonfiction available to read on EtoBox.
What is IBM about?
A history of one of the most influential American companies of the last century. For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was "Big Blue, " an icon. And yet over the years, IBM has gone through both failure and success, surviving flatlining revenue and forced reinvention. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative, monumental history, James Cortada tells the story of one of the most influential American companies of the last century. Cortada, a historian who worked at IBM for many years, describes IBM's technology breakthroughs, including the development of the punch card (used for automatic tabulation in the 1890 census), the calculation and printing of the first Social Security checks in the 1930s, the introduction of the PC to a mass audience in the 1980s, and the company's shift in focus from hardware to software. He discusses IBM's business culture and its orientation toward emp
Who reads IBM?
It is typically read by self-directed learners exploring a subject in depth.
Common subject areas: history, science, philosophy, social sciences.
- Author
- James W. Cortada
- Publisher
- The MIT Press
- Language
- EN
- Category
- nonfiction
- Subjects
- Engineering, Computer Technology, Stem
More by James W. Cortada
Browse all works by James W. Cortada
Similar books
- IBM: The Rise and Fall and Reinvention of a Global Icon — James W. Cortada, William Aspray, Thomas J. Misa (2019)
- IBM in Endicott (Images of America: New York) — Aswad, Ed, Meredith, Suzanne M. (2005)
- Big Blues : the Unmaking of IBM — Paul Carroll (1993)
- The IBM Way : Insights Into the World's Most Successful Marketing Organization — Buck Rodgers, Robert L. Shook, F. G. (2011)
- Installation and Configuration of IBM Watson Analytics and StoredIQ: Complete Administration Guide of IBM Watson, IBM Cloud, Red Hat OpenShift, Docker, and IBM StoredIQ — Alan Bluck (2021)
- Building IBM : Shaping an Industry and Its Technology — Emerson W. Pugh (1995)