Can I read Total Global Strategy on EtoBox?

Total Global Strategy by Yip, George S; Hult, G. Tomas M; Yip, George S. Total global strategy II is a book available to read on EtoBox.

What is Total Global Strategy about?

<p>A uniquely integrated view of the global strategy issues facing firms today.</p> <p>Written by the subject's leading academic authorities, this highly readable text (a student favorite) addresses the most challenging task faced by multinational companies–how to deal with globalization and the resulting need for globally integrated strategies.</p> <p>The third edition–in addition to featuring new coauthor Tomas Hult–presents a complete rewrite of all chapters, a more integrated view of eBusiness and service issues, and a new slate of innovative, practical examples in the text and case vignettes.</p>

Author

Yip, George S; Hult, G. Tomas M; Yip, George S. Total global strategy II

Publisher

Prentice Hall ; Pearson Education [distributor

Published

2010

Language

EN

ISBN

9780132374729

Subjects

Management, Business