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Instructor's resource manual with text items [for] Media today : an introduction to mass communication by Joseph Turow is a book available to read on EtoBox.

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How do books, newspapers, music recordings, movies, television shows, and online sites get made? How does content in different media get funded, produced and delivered to the right audiences? Why do certain materials and not others get created and distributed in different media? What role do governments (federal, state, local) play in the process? [This book] addresses these and related questions with concrete examples from a wide variety of mass media - from books to cable television, highway b

Author

Joseph Turow

Publisher

Houghton Mifflin College Div

Published

1998

Language

EN

ISBN

9780618054381

Subjects

Sociology, Literary Fiction, Humanities

Updated

2026-03-25