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Can I read One-to-One Personalization in the Age of Machine Learning: Harnessing Data to Power Great Customer Experiences on EtoBox?
One-to-One Personalization in the Age of Machine Learning: Harnessing Data to Power Great Customer Experiences by Wirth, Karl, Sweet, Katie is a business book available to read on EtoBox.
What is One-to-One Personalization in the Age of Machine Learning: Harnessing Data to Power Great Customer Experiences about?
In today's world of information overload, marketers have a tremendous challenge cutting through the noise and connecting with their audience members. They must be able to surface individually relevant information if they want to capture the attention of their consumer and business buyers. And as people continue to receive personalized experiences from companies like Amazon, Netflix and Spotify, they have come to expect it from all the other companies they interact with, regardless of industry.On
Who reads One-to-One Personalization in the Age of Machine Learning: Harnessing Data to Power Great Customer Experiences?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Wirth, Karl, Sweet, Katie
- Publisher
- BookBaby
- Published
- 2020
- Language
- EN
- ISBN
- 9780999369449
- Category
- business
- Subjects
- Marketing, Business
- Updated
- 2026-03-25
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