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Can I read Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability on EtoBox?
Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability by Philip Kotler, Hermawan Kartajaya, Hooi Den Huan, Jacky Mussry is a business book available to read on EtoBox.
What is Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability about?
An eye-opening discussion of the future of marketing, from four of the leading minds in the field In Entrepreneurial Marketing: Beyond Professional Marketing, a renowned team of marketing leaders, including the “Father of Modern Marketing,” Professor Philip Kotler, delivers a groundbreaking and incisive redefinition of entrepreneurial marketing. In the book, some of the marketing sector’s brightest minds explore the increasingly essential initiative to build new capabilities beyond the mainstrea
Who reads Entrepreneurial Marketing : Beyond Professionalism to Creativity, Leadership, and Sustainability?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Philip Kotler, Hermawan Kartajaya, Hooi Den Huan, Jacky Mussry
- Publisher
- John Wiley & Sons, Incorporated
- Published
- 2023
- Language
- EN
- ISBN
- 9781119835431
- Category
- business
- Subjects
- Business, Sales & Marketing, Business & Economics
- Updated
- 2026-03-25
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