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Can I read Entrepreneurial Marketing for SMEs on EtoBox?

Entrepreneurial Marketing for SMEs by Luca Cacciolatti, Soo Hee Lee (auth.) is a business book available to read on EtoBox.

What is Entrepreneurial Marketing for SMEs about?

Entrepreneurial Marketing for SMEs contextualizes the practice of marketing amongst SMEs, and critically discusses major issues of Entrepreneurial Marketing with a relevant and up-to-date academic body of knowledge.

Who reads Entrepreneurial Marketing for SMEs?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Luca Cacciolatti, Soo Hee Lee (auth.)
Publisher
Palgrave Macmillan UK : Imprint : Palgrave Macmillan
Published
2015
Language
EN
ISBN
9781137532572
Category
business
Subjects
Marketing, Business, Strategic Planning
Updated
2026-03-25

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