The Moral(izing) of the Story: Marketing’s Influence on Moral LifeColeman · Journal of Media Ethics2016PDF476 KB
Mastering the Story Market: F. Scott Fitzgerald's Revision of "The Night before Chancellorsville"Project MUSE2017PDF1.5 MB
How to tell a Story: Mark Twain's Gloves and the Moral Example of Mr. Laurence SterneFischer · Mark Twain Journal1982PDF897 KB
Effects of Story Marketing and Travel Involvement on Tourist Behavioral Intention in the Tourism IndustryLi · Sustainability2014PDF665 KB
The Carleton Story: Market Research Activities Can and Should Be Shared by the Academic CommunityBorus · Change The Magazine of Higher Learning1984PDF768 KB
Learning Story Marketing through Practical Experience of Story Creation SystemAylett · Springer Berlin Heidelberg : Imprint: Springer2010PDF438 KB
Mark Twain under Fire (Reception and Reputation, Criticism and Controversy, 1851–2015)Fulton · 2016 nov 152016PDF263 KB