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Can I read Cases in Public Relations Management on EtoBox?
Cases in Public Relations Management by Swann, Patricia is a reference work available to read on EtoBox.
What is Cases in Public Relations Management about?
Take a different approach to teaching your students about the public relations world! Most case study textbooks deconstruct prize-winning campaigns that shows one path to meeting a challenge or an opportunity. Cases in Public Relations Management uses recent cases with outcomes that weren't always successful and challenges students to think analytically, strategically, and practically. Each case is designed to encourage discussion, debate, and exploration of the options available to the strategic public relations manager today.
Who reads Cases in Public Relations Management?
It is typically read by readers who need quick, reliable lookup and repeat reference.
Common subject areas: reference, language, dictionaries and manuals.
- Author
- Swann, Patricia
- Publisher
- McGraw-Hill Humanities/Social Sciences/Languages
- Published
- 2007
- Language
- EN
- ISBN
- 9780073135656
- Category
- reference
- Subjects
- Management, Finance, Business
- Rating
- 4.3 / 5 (2 ratings)
- Updated
- 2026-03-14
Other editions & translations
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