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Can I read Strategy pure and simple : how winning CEOs outthink their competition on EtoBox?

Strategy pure and simple : how winning CEOs outthink their competition by Michel Robert is a business book available to read on EtoBox.

What is Strategy pure and simple : how winning CEOs outthink their competition about?

Why do some companies succeed and prosper in tough, challenging, competitive times, while other companies - whose products or services may be just as good or even better - end up falling by the wayside? The answer, says Michel Robert, lies in the all-important ability of the CEO to outthink, outplan, and outmaneuver the competition with a strategically successful positioning of the company over the long term. In this bold, groundbreaking book, the popular author who coined the phrase "strategic thinking" shows you how to create and sustain a winning corporate strategy for your organization - no matter what its present size or current level of success. The Strategic Thinking Process described in these pages has been exhaustively tested and refined during Michel Robert's 20 years of pioneering work with the CEOs and management teams of more than 230 companies. Strategy Pure and Simple shows you a commonsense way to select a clear strategy for your organization ... establish effective plans to implement it successfully ... and persuasively communicate both to your employees in order to gain their commitment and involvement. Discover how to: develop a coherent, consensus-building strat

Who reads Strategy pure and simple : how winning CEOs outthink their competition?

It is typically read by working professionals who need an authoritative practice reference.

Common subject areas: medicine, law, business, engineering.

Author
Michel Robert
Publisher
McGraw Hill, Inc.
Published
1993
Language
EN
ISBN
9780070531314
Category
business
Subjects
Management, Business
Rating
5 / 5 (2 ratings)
Updated
2026-03-14

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