Can I read Eyecare Business : Marketing and Strategy on EtoBox?
Eyecare Business : Marketing and Strategy by Moss OD MBA FAAO, Gary L., Shaw-McMinn OD, Peter G. is a medicine available to read on EtoBox.
What is Eyecare Business : Marketing and Strategy about?
Eyecare Business: Marketing and Strategy will help you gain a competitive edge in the changing world of eyecare.<li> Covers the basics of marketing, finance, strategy development, management, communication, and technology.<li> Self-assessment exams serve as educational tools.<li> Short teaching cases, clinical examples, and exercises help you adapt theory and concepts to your own practice.<li> Action plans at the end of each chapter help jump-start the development of your own eyecare marketing p
Who reads Eyecare Business : Marketing and Strategy?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Moss OD MBA FAAO, Gary L., Shaw-McMinn OD, Peter G.
- Publisher
- Elsevier Health Science
- Published
- 2001
- Language
- EN
- ISBN
- 9780702038587
- Category
- medicine
- Subjects
- Medical, Management, Marketing
- Updated
- 2026-03-25