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BrainScripts for sales success : 21 hidden principles of consumer psychology for winning new customers by Drew Eric Author Whitman is a business book available to read on EtoBox.

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<p><b>The newest, most successful strategies for landing the sale—based on the latest discoveries in neuroscience and consumer psychology</i></b></p> <i>BrainScripts for Sales Success</i> explains consumer psychology to teach you how to personalize and enhance an approach and use basic, primal responses that are subtle but extremely effective.</p> <p>You'll learn how to use the powerful emotion of fear to convince stubborn prospects, make prospective customers successfully demonstrate the produc

Who reads BrainScripts for sales success : 21 hidden principles of consumer psychology for winning new customers?

Author

Drew Eric Author Whitman

Publisher

McGraw Hill

Published

2014

Language

EN

ISBN

9780071833608

Category

business

Subjects

Business, Management, Psychology

Rating

4.4 / 5 (102 ratings)

Updated

2026-03-14