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Can I read Relationship Marketing in Sports on EtoBox?
Relationship Marketing in Sports by Andre Buhler; Gerd Nufer is a business book available to read on EtoBox.
What is Relationship Marketing in Sports about?
<p>Relationship marketing is an important issue in every business. Knowing the customers and establishing, maintaining and enhancing long-term customer relationships is a key component of long-term business success. Considering that sport is such big business today, it is surprising that this crucial approach to marketing has yet to be fully recognised either in literature or in the sports business itself.<br> <br> Relationship Marketing in Sports aims to fill this void by discussing and reformu
Who reads Relationship Marketing in Sports?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Andre Buhler; Gerd Nufer
- Publisher
- Routledge
- Published
- 2010
- Language
- EN
- ISBN
- 9781136436154
- Category
- business
- Subjects
- Business, Anthropology, Sports
- Updated
- 2026-03-25
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