About this document
Social Media by iec is a document available to read on EtoBox.
This research paper investigates the influence of social media content on student enrollment at the University of Eastern Africa, Baraton, focusing on informative, appealing, and interactive content types. The study reveals that informative content has the most significant impact on enrollment decisions, with Facebook identified as the most effective platform. Recommendations for enhancing digital recruitment strategies are provided based on the findings.
- Author
- iec
- Language
- EN