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Can I read Small Business Management : Launching and Growing New Ventures on EtoBox?
Small Business Management : Launching and Growing New Ventures by Justin Gooderl Longenecker; Terri Champion; Leo B. Donlevy; Carlos W. Moore; Leslie E. Palich; J. William Petty is a business book available to read on EtoBox.
What is Small Business Management : Launching and Growing New Ventures about?
xxvi, 584 p. : 26 cm "This comprehensive guide for future business owners and entrepreneurs provides a perfect balance between the theoretical side of starting and managing a small business and the practical application of the tasks of running a business."--Page 4 of cover Includes bibliographical references and index 1. Entrepreneurs -- 2. Start-up and the need for competitive advantage -- 3. Family enterprise -- 4. Franchising and buyouts -- 5. Developing an effective business plan -- 6. Small business markeing, product, and distribution strategies -- 7. Promotional and pricing strategies -- 8. Global marketing -- 9. The new venture team, small firm management, and managing human resources -- 10. Form of organization and legal issues -- 11. Selection a location and planning the facilities -- 12. Operations management and control systems -- Evaluating and managing financial performance -- Financing reqirements, pro forma financial statements, and sources of financing -- Managing growing firms and exit strategies
Who reads Small Business Management : Launching and Growing New Ventures?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Justin Gooderl Longenecker; Terri Champion; Leo B. Donlevy; Carlos W. Moore; Leslie E. Palich; J. William Petty
- Publisher
- Nelson College Indigenous
- Published
- 2013
- Language
- EN
- ISBN
- 9780176503901
- Category
- business
- Subjects
- Management, Business
- Rating
- 4.3 / 5 (22 ratings)
- Updated
- 2026-03-14
Other editions & translations
More by Justin Gooderl Longenecker; Terri Champion; Leo B. Donlevy; Carlos W. Moore; Leslie E. Palich; J. William Petty
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