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Bundle: Small Business Management: Launching & Growing Entrepreneurial Ventures, Loose-Leaf Version, 18th + MindTap Management, 1 term (6 months) Printed Access Card by Justin Gooderl Longenecker; J. William Petty; Leslie E. Palich; Frank S. Hoy is a book available to read on EtoBox.

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SMALL BUSINESS MANAGEMENT, 18e, provides the practical concepts, entrepreneurial insights, and comprehensive resources you'll find essential both now and throughout your management future. This market-leading text places you in the role of decision-maker, allowing you to immediately apply what you've learned to current challenges in today's small businesses. The book's thorough emphasis on building business plans ensures that you can effectively create, manage, and analyze a plan for your own venture. Unforgettable examples, exciting video cases, and coverage of the most current developments in business management today keep this engaging text as current and practical now as it was when it led the market in its first edition 52 years ago.

Author

Justin Gooderl Longenecker; J. William Petty; Leslie E. Palich; Frank S. Hoy

Publisher

CENGAGE LEARNING, C2017

Published

2016

Language

EN

ISBN

9781473744806

Subjects

Management, Business