Can I read Health Care Market Strategy : from Planning to Action on EtoBox?

Health Care Market Strategy : from Planning to Action by Steven G. Hillestad;Eric N. Berkowitz;,Eric N. Berkowitz, PHD, MBA is a medicine available to read on EtoBox.

What is Health Care Market Strategy : from Planning to Action about?

Health Care Market Strategy: From Planning to Action, Fifth Edition, a standard reference for nearly 20 years, bridges the gap between marketing theory and implementation by showing you, step-by-step, how to develop and execute successful marketing strategies using appropriate tactics. Put the concepts you learned in introductory marketing courses into action using the authors’ own unique model—called the strategy/action match—from which you will learn how to determine exactly which tactics to e

Who reads Health Care Market Strategy : from Planning to Action?

Author

Steven G. Hillestad;Eric N. Berkowitz;,Eric N. Berkowitz, PHD, MBA

Publisher

Jones & Bartlett Learning, LLC

Published

2018

Language

EN

ISBN

9781284150407

Category

medicine

Subjects

Medical, Social Science, Marketing

Updated

2026-03-24