Can I read Business and Consumer Analytics : New Ideas on EtoBox?

Business and Consumer Analytics : New Ideas by Pablo Moscato, Natalie Jane de Vries is a nonfiction available to read on EtoBox.

What is Business and Consumer Analytics : New Ideas about?

This two-volume handbook presents a collection of novel methodologies with applications and illustrative examples in the areas of data-driven computational social sciences. Throughout this handbook, the focus is kept specifically on business and consumer-oriented applications with interesting sections ranging from clustering and network analysis, meta-analytics, memetic algorithms, machine learning, recommender systems methodologies, parallel pattern mining and data mining to specific applications in market segmentation, travel, fashion or entertainment analytics. A must-read for anyone in data-analytics, marketing, behavior modelling and computational social science, interested in the latest applications of new computer science methodologies. The chapters are contributed by leading experts in the associated fields.The chapters cover technical aspects at different levels, some of which are introductory and could be used for teaching. Some chapters aim at building a common understanding of the methodologies and recent application areas including the introduction of new theoretical results in the complexity of core problems.  Business and marketing professionals may use the book to f

Who reads Business and Consumer Analytics : New Ideas?

Author

Pablo Moscato, Natalie Jane de Vries

Publisher

Springer International Publishing : Imprint: Springer

Published

2019

Language

EN

ISBN

9783030062231

Category

nonfiction

Subjects

Computer Science, Management, Mathematics