Can I read Virtually Free Marketing : Harnessing the Power of the Web for Your Small Business on EtoBox?

Virtually Free Marketing : Harnessing the Power of the Web for Your Small Business by Philip R. Holden; Nick Wilde is a book available to read on EtoBox.

What is Virtually Free Marketing : Harnessing the Power of the Web for Your Small Business about?

Web 2.0 is changing the way information is perceived about products and companies. The evolution of e-commerce, wikis, blogs and social networking sites means that the focus has shifted from'impact'to'engagement'and'involvement'. Virtually Free Marketing takes a look at how leading lights in e-commerce such as Amazon, Google and YouTube have made their mark, drawing lessons that all business owners can benefit from. It takes the reader step-by-step through marketing their own products and services effectively and cheaply using the level playing field of the Internet and will be a must-have ready for all small business owners and managers.

Author

Philip R. Holden; Nick Wilde

Publisher

Bloomsbury Information

Published

2008

Language

EN

ISBN

9781408100721

Subjects

Business, Marketing, Management

Rating

2 / 5 (2 ratings)

Updated

2026-03-14