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Can I read Dynamic Identities - How to Create a Living Brand on EtoBox?
Dynamic Identities - How to Create a Living Brand by Irene van Nes, Paul Hughes is a design available to read on EtoBox.
What is Dynamic Identities - How to Create a Living Brand about?
This visual book looks into design systems for living brand identities that can change in color, pattern or shape. These identities often follow a system created by the designer but are sometimes created by data which is not controlled by the designer. These open identities generate new versions of themselves by external data feeds. The identity of the weather company, for example, is fuelled by the ever-changing weather conditions in real time. Corporate identity is one of the major in graphic
Who reads Dynamic Identities - How to Create a Living Brand?
It is typically read by artists, cooks, musicians and hobbyists working from how-to references.
Common subject areas: arts, cooking, music, crafts.
- Author
- Irene van Nes, Paul Hughes
- Publisher
- Bis B.V., Uitgeverij (BIS Publishers); Laurence King Publishing
- Published
- 2014
- Language
- EN
- ISBN
- 9789063693398
- Category
- design
- Subjects
- Art, Design, Marketing
- Updated
- 2026-03-24
Other editions & translations
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