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Can I read Consumer Behavior: Buying, Having, and Being, 13e on EtoBox?
Consumer Behavior: Buying, Having, and Being, 13e by Michael R. Solomon is a business book available to read on EtoBox.
What is Consumer Behavior: Buying, Having, and Being, 13e about?
<p>For consumer behavior courses.</p> Beyond consumer behavior: How buying habits shape identity <p>Consumer Behavior: Buying, Having, and Being covers what happens before, during and after the point of purchase. It investigates how having or not having certain products affects our lives, especially in the canon of social media and the digital age.</p> <p>In the 13th Edition, up-to-date content reflects major marketing trends and changes that impact this field of study. Since we are all consumer
Who reads Consumer Behavior: Buying, Having, and Being, 13e?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Michael R. Solomon
- Publisher
- Pearson Education, Limited
- Published
- 2019
- Language
- EN
- ISBN
- 9780135200148
- Category
- business
- Subjects
- Marketing, Home & Lifestyle, Psychology
- Updated
- 2026-03-24
Other editions & translations
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