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Can I read Advertising to Children on TV: Context, Impact, and Regulation on EtoBox?

Advertising to Children on TV: Context, Impact, and Regulation by Barrie Gunter, Caroline Oates, and Mark Blades is a nonfiction available to read on EtoBox.

What is Advertising to Children on TV: Context, Impact, and Regulation about?

Concern is growing about the effectiveness of television advertising regulation in the light of technological developments in the media. The current rapid growth of TV platforms in terrestrial, sattelite, and cable formats will soon move into digital transmission. These all offer opportunities for greater commercialization through advertising on media that have not previously been exploited. In democratic societies, there is a tension between freedom of speech rights and the harm that might be done to children through commercial messages. This book explores all of these issues and looks to the future in considering how effective codes of practice and regulation will develop.

Who reads Advertising to Children on TV: Context, Impact, and Regulation?

It is typically read by self-directed learners exploring a subject in depth.

Common subject areas: history, science, philosophy, social sciences.

Author
Barrie Gunter, Caroline Oates, and Mark Blades
Publisher
Routledge
Published
2004
Language
EN
ISBN
9786612321573
Category
nonfiction
Subjects
Language Learning, Science, Gender Studies
Updated
2026-03-24

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