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The Global Enterprise : Entrepreneurship and Value Creation by Erdener Kaynak; Riad Ajami; Marca Marie Bear is a book available to read on EtoBox.
What is The Global Enterprise : Entrepreneurship and Value Creation about?
Practical insights on the role of the entrepreneur in the global business contextEntrepreneurial ideas that look great on the drawing board can turn out to be deal breakers when introduced in real markets, even when they've been put through the toughest business modeling tests. The Global Enterprise examines how a healthy relationship between entrepreneurship and globalization can combine with new methods of knowledge creation to enhance economic development and build firm sustainability. This unique book takes a fresh and innovative approach to the practical aspects of international business, including economic cluster formation, network formation, market entry, public policy controls and incentives, economic competitiveness, and the creation of value. The Global Enterprise offers perspectives from practitioners and academics working in a variety of disciplines in Europe, Asia, the Middle East, and the United States. Their contributions address many of the vital issues of global business, including value-added chains, cross-border networks, knowledge management, technology transfer, transnational lines of production, distribution, marketing, and financial flows, and the strategic
- Author
- Erdener Kaynak; Riad Ajami; Marca Marie Bear
- Publisher
- Routledge
- Published
- 2007
- Language
- EN
- ISBN
- 9780789023407
- Subjects
- Business, Management, Finance
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