Can I read Head's Broadcasting in America : a Survey of Electronic Media (1-download) on EtoBox?

Head's Broadcasting in America : a Survey of Electronic Media (1-download) by Sydney W. Head, Michael A. McGregor, Paul D. Driscoll, Walter McDowell is a book available to read on EtoBox.

What is Head's Broadcasting in America : a Survey of Electronic Media (1-download) about?

1 online resource This book documents the dramatic changes in the field of electronic media in the past decade and provides informed insights in the exciting, and changes yet to come. It examines the transition in broadcasting from analog to digital transmission and the changing business models of electronic media Includes bibliographical references (pages 299-304) and index Ch. 1. Introducing electronic media -- ch. 2. From radio to television -- ch. 3. Cable and newer media -- ch. 4. How electronic media work -- ch. 5. Distribution by wired relays, wireless relays, and over the Internet -- ch. 6. Commercial operations -- ch. 7. Noncommercial services -- ch. 8. Programs and programming basics -- ch. 9. Audience measurement -- ch. 10. Media theory and effec ts -- ch. 11. The Communications Act, licensing, and structural regulation -- ch. 12. Constitutional issues and content regulation

Author

Sydney W. Head, Michael A. McGregor, Paul D. Driscoll, Walter McDowell

Publisher

New York: Routledge

Published

2016

Language

EN

ISBN

9781317347910

Subjects

Language Learning, Business, Social Science