Can I read International Business : a Global Perspective on EtoBox?

International Business : a Global Perspective by Marios I. Katsioloudes and Spyros Hadjidakis is a book available to read on EtoBox.

What is International Business : a Global Perspective about?

Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinational perspective. International Business is examined from the USA angle, going on to address IB issues from other countries'perspectives, what we call the “Reverse Perspective.”The authors interview business executives and politicians from a number of countries including the USA, Canada, Mexico, Brazil, Colombia, Argentina, India, Hong Kong, Taiwan, China, Japan, South Korea, Germany, Italy, and Russia. These interviews are incorporated at appropriate points in the text providing first-hand information and practical insight.Cases include: Air Arabia, Gap, Diebold Inc, Matsushita, AMSUPP, NIKE, China Eastern Airlines, Luton & Dunstable Hospital, Harley Davidson, Cassis de Dijon, Green investments in Belize, Chicago Food and Beverage Company, Advanced Software Analytics

Author

Marios I. Katsioloudes and Spyros Hadjidakis

Publisher

Routledge

Published

2007

Language

EN

ISBN

9781136394508

Subjects

Business, Finance, Management