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About this book
Basic marketing : a global-managerial approach. International Student Edition by McCarthy, E. Jerome (Edmund Jerome); Perreault, William D is a book available to read on EtoBox.
- Author
- McCarthy, E. Jerome (Edmund Jerome); Perreault, William D
- Publisher
- Homewood, IL: Irwin
- Published
- 1993
- Language
- EN
- ISBN
- 9780256143157
- Subjects
- Management, Business, Marketing
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