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Can I read Review of Marketing Research: Volume 5 on EtoBox?
Review of Marketing Research: Volume 5 by Naresh K. Malhotra is a business book available to read on EtoBox.
What is Review of Marketing Research: Volume 5 about?
"The Review of Marketing Research" annual series provides current, state-of-the-art articles by the marketing field's leading researchers and academicians. In contrast to other research publications in the field that impose rigid limitations on the length of articles, "RMR" publishes longer chapters that are not only theoretically rigorous, but also offer richer detail, including literature reviews, cutting-edge methodologies, empirical studies, emerging trends, international developments, guide
Who reads Review of Marketing Research: Volume 5?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Naresh K. Malhotra
- Publisher
- Routledge
- Published
- 2009
- Language
- EN
- ISBN
- 9781351550901
- Category
- business
- Subjects
- Marketing, Management, Business
- Updated
- 2026-03-24
Other editions & translations
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