Can I read E-shock ; the Electronic Shopping Revolution : Strategies for Retailers and Manufacturers on EtoBox?

E-shock ; the Electronic Shopping Revolution : Strategies for Retailers and Manufacturers by de Kare-Silver, Michael is a book available to read on EtoBox.

What is E-shock ; the Electronic Shopping Revolution : Strategies for Retailers and Manufacturers about?

Mass electronic commerce-it's a whole new realm of consumerism, a virtual 24-hour, worldwide sales arena, a burgeoning retail revolution-and it's happening right now. Sounds like heaven for retailers and manufacturers. Right? <p>Then why are so many businesses in electronic shock, risking extinction rather than embracing the inevitable evolution of shopping? This illuminating guide explains why, discusses the growth of electronic shopping-and helps businesses overcome their uncertainty and inertia.</p> <p>At the heart of <i>E-shock</i> is the ES test designed to help businesses decide how their company is going to be affected by the revolution and determine the level of response required. Then, <i>E-shock</i> provides 10 strategies to help retailers and manufacturers map a path through the new market challenges and develop a clear, long-term strategy for growth and success in the electronic marketplace.</p>

Author

de Kare-Silver, Michael

Publisher

Amacom Books

Published

1998

Language

EN

ISBN

9780814404973

Subjects

Management, Business, Engineering

Rating

2.4 / 5 (4 ratings)

Updated

2026-03-14