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Can I read Visualizing Marketing : From Abstract to Intuitive on EtoBox?
Visualizing Marketing : From Abstract to Intuitive by S. Umit Kucuk (auth.) is a business book available to read on EtoBox.
What is Visualizing Marketing : From Abstract to Intuitive about?
This book focuses on marketing graphics, figures, and visual artifacts discussed in marketing theory in order to explain and discuss the marketing concepts visually and open a door to future predictions of the evolution of such marketing concepts. Marketing concepts are, by nature, abstract and there is a need for approaches that provide a clear picture of such concepts and concrete and hands-on knowledge tools to students, scholars, and practitioners. Furthermore, the recent rising importance a
Who reads Visualizing Marketing : From Abstract to Intuitive?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- S. Umit Kucuk (auth.)
- Publisher
- Springer International Publishing Imprint : Palgrave Macmillan
- Published
- 2017
- Language
- EN
- ISBN
- 9783319480268
- Category
- business
- Subjects
- Marketing, Management, Business
- Updated
- 2026-03-25
Other editions & translations
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Browse all works by S. Umit Kucuk (auth.)
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