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Can I read Marketing Management 9th Edition on EtoBox?
Marketing Management 9th Edition by Kotler, Philip is a business book available to read on EtoBox.
What is Marketing Management 9th Edition about?
This book, worldwide best seller, highlights the most recent trends and developments in global marketing. It emphasizes the importance of teamwork between marketing and all the other functions of the business; introduces new perspectives in successful strategic market planning; and presents additional company examples of creative, market-focused, and customer-driven action. The author underscores the importance of computers, telecommunications, and other new technologies in improving marketing p
Who reads Marketing Management 9th Edition?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- Kotler, Philip
- Publisher
- Prentice Hall College Div; Pearson College Div
- Published
- 1997
- Language
- EN
- ISBN
- 9780137228515
- Category
- business
- Subjects
- Business, Marketing, Economics
- Rating
- 4.07 / 5 (23 ratings)
- Updated
- 2026-03-14
Other editions & translations
- Marketing management (2004)
- Marketing management (1990)
- Marketing management : analysis, planning, implementation, and control, Canadian ninth edition (1998)
- Marketing Management 11th Edition (2003)
- Marketing Management Fifth Edition (1984)
- Marketing Management: Analysis,planning,implememtation,and Control (1988)
- Marketing Management : Analysis, Planning, Implementation and Control (2003)
- Marketing Management (2001)
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