Opening book details…
Can I read Business on a Mission : How to Build a Sustainable Brand on EtoBox?
Business on a Mission : How to Build a Sustainable Brand by ANDY LAST is a business book available to read on EtoBox.
What is Business on a Mission : How to Build a Sustainable Brand about?
<p>Business on a Mission is a simple to follow guide for how organisations can adapt to the changing world and evolving expectations of stakeholders to build more purpose-led, sustainable businesses. It features proven models and case study examples of how to create a brand that talks to the emerging Gen Z consumer base; how to use social missions to drive sales in retail and with B2B customers; how to preserve reputation and licence to operate by working in partnership with not-for-profit organ
Who reads Business on a Mission : How to Build a Sustainable Brand?
It is typically read by working professionals who need an authoritative practice reference.
Common subject areas: medicine, law, business, engineering.
- Author
- ANDY LAST
- Publisher
- Routledge, Taylor & Francis Group
- Published
- 2021
- Language
- EN
- ISBN
- 9781032009414
- Category
- business
- Subjects
- Business, Marketing, Management
- Updated
- 2026-03-24
More by ANDY LAST
Similar books
- Making Business Child's Play: How to Build a Winning Brand — Joanna Jensen (2025)
- Grow the Core : How to Focus on Your Core Business for Brand Success — David Taylor (2013)
- On Brand: How To Build a Brand That Makes More Money — Ian Atkinson (2024)
- The Profitable Hobby Farm : How to Build a Sustainable Local Foods Business — Sarah Beth Aubrey (2012)
- Brands with a Conscience : How to Build a Successful and Socially Responsible Brand — Nicholas Ind; Sandra Horlings (2016)
- A Circular Economy Handbook : How to Build a More Resilient, Competitive and Sustainable Business — Catherine Weetman (2020)