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About this document

Introduction to Agricultural Marketing by Uzair Aslam Khan is a document available to read on EtoBox.

The document discusses various marketing concepts from production to societal marketing. It defines agricultural marketing as embracing all business activities involved in production planning, transformations, grading, storing, transportation and distribution of goods and services related to agriculture. The types of markets are described based on location, regulation, competition, end users, products traded, and coverage. The roles and factors responsible for neglect of agricultural marketing are also summ

Author
Uzair Aslam Khan
Language
EN