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What is Starbucks Customer Service Strategies about?

This workshop is about the strategies implemented by Starbucks to provide excellent customer service based on the seven principles of quality management. Starbucks focused on the customer by offering high-quality coffee and cozy environments, treating employees as partners and providing them with training and benefits, improving processes through technological innovation, and managing relationships through personalized treatment and flexible solutions for the customer. Decisions were based on market data an

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EN