About this document

Marico: Market Leader in FMCG Sector by Yuktesh Pawar is a document available to read on EtoBox.

Marico is an Indian consumer goods company with brands in beauty and wellness products. It has a presence in India and over 25 other countries. Some of its major brands include Parachute coconut oil, Saffola edible oil, and Hair & Care. The company aims to be the market leader in each of its business categories through improving products and services. It has a divisional structure with separate consumer products, international, and Kaya skin clinics businesses. Marico utilizes various promotional activities

Author

Yuktesh Pawar

Language

EN