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The document presents a field project by Niranjan Prabhakar Sutar on the efficiency of used car procurement and price negotiation strategies at Cars24, submitted for an MBA degree at Savitribai Phule Pune University. It outlines the challenges faced by Cars24 in the used car market, including procurement inefficiencies and seller resistance to AI-generated pricing. The project aims to analyze these issues and propose strategic improvements to enhance operational efficiency and customer trust in a rapidly di

Author

funf98714

Language

EN