About this book

Marketing management : an Asian perspective by Philip Kotler; Kevin Lane Keller; Swee Hoon Ang; Siew Meng Leong; Chin Tiong Tan is a book available to read on EtoBox.

Author

Philip Kotler; Kevin Lane Keller; Swee Hoon Ang; Siew Meng Leong; Chin Tiong Tan

Publisher

Singapore: Pearson Education South Asia Pte Ltd

Published

2012

Language

EN

ISBN

9789810687977

Rating

4.3 / 5 (33 ratings)

Updated

2026-03-14