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Skin Bleaching in Jamaica: Media Impact by Ana Eunice Agayan is a document available to read on EtoBox.

This research report by Jessica Edmond examines the promotion of skin-bleaching products in Jamaica and their cultural impact, highlighting how media representation equates fair skin with beauty. The study finds that darker-skinned women experience greater complexion dissatisfaction, although it does not conclusively link this to media consumption. It discusses the historical context of skin color perceptions in Jamaica and the socio-economic advantages associated with lighter skin, perpetuated by media adv

Author

Ana Eunice Agayan

Language

EN