Can I read Shopping Evolution: Adapting Retail Today on EtoBox?

Shopping Evolution: Adapting Retail Today by Agnes Dizon is a document available to read on EtoBox.

What is Shopping Evolution: Adapting Retail Today about?

The document discusses how retail has changed with the rise of digital technology and constant connectivity. It provides 5 observations on how shopping has changed: 1) Shoppers are more informed than salespeople, 2) Retailers can provide personalized and relevant suggestions at scale, 3) Mobile drives foot traffic to stores, 4) Opinions and reviews carry more weight, and 5) Products can be experienced virtually through video and imagery. The document argues retailers should blend classic in-store experience

Author

Agnes Dizon

Language

EN