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About this Business, Management and Accounting article
Fast fashion brand extensions: An empirical study of consumer preferences by Choi, Tsan-Ming; Liu, Na; Liu, Shuk-Ching; Mak, Joseph; To, Yeuk-Ting is a Business, Management and Accounting article available to read on EtoBox.
It is typically read by researchers, students, and practitioners in Business, Management and Accounting.
- Author
- Choi, Tsan-Ming; Liu, Na; Liu, Shuk-Ching; Mak, Joseph; To, Yeuk-Ting
- Publisher
- Palgrave Publishers Ltd.; Springer Science and Business Media LLC; Palgrave Macmillan Ltd. (ISSN 1350-231X)
- Published
- 2010
- Language
- EN
- Field
- Business, Management and Accounting (Social Sciences)
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