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Consumer Attitudes Toward Motorola in Bangladesh by Nahian Kabir is a document available to read on EtoBox.
What is Consumer Attitudes Toward Motorola in Bangladesh about?
The document analyzes consumer attitudes towards the mobile phone brand Motorola in Bangladesh. It conducted a survey of different age groups to understand perceptions of and purchase behaviors towards Motorola phones. The survey found that most consumers purchase Motorola phones that cost between 5000-15000 taka and do not change phones until they break. While Nokia dominates the market, Motorola has increased its market share in recent years through focused marketing strategies. Having a corporate office
- Author
- Nahian Kabir
- Language
- EN