About this document
Essential Marketing Strategies Explained by Nguyễn Hoàng Thanh Ngân is a document available to read on EtoBox.
A marketer should have a profound understanding of the marketing mix and customer behavior to develop a successful marketing strategy. The marketing mix, consisting of the four Ps (Product, Price, Promotion, and Place), influences customer response and is vital for marketing research and operations. Additionally, understanding customer behavior, such as their motivations and decision-making process, is important since customers determine an organization
- Author
- Nguyễn Hoàng Thanh Ngân
- Language
- EN