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Final Project Rubric for Marketing Analysis by ngquangnghi4505 is a document available to read on EtoBox.
The GBUS 623 final project rubric allocates 300 points across five sections, each worth 60 points, focusing on market analysis, segmentation, marketing objectives, and overall presentation. Evaluation criteria include both form and substance, with grading scales of Excellent, Good, and Below Par based on writing quality, understanding of marketing concepts, and research substantiation. The project constitutes 30% of the total grade, emphasizing the importance of comprehensive analysis and professional prese
- Author
- ngquangnghi4505
- Language
- EN