Can I read Kumar 2014 Managing Ambiguity in Strategic Alliances on EtoBox?
Kumar 2014 Managing Ambiguity in Strategic Alliances by p25muskaans is a document available to read on EtoBox.
What is Kumar 2014 Managing Ambiguity in Strategic Alliances about?
The document discusses the management of ambiguity in strategic alliances, highlighting that ambiguity can lead to instability and failure if not effectively managed. It identifies three types of ambiguity—partner, interaction, and evaluative—associated with different stages of alliance evolution: formation, operation, and outcome. The author emphasizes the importance of sensemaking and appropriate management strategies to navigate these ambiguities for successful alliance outcomes.
- Author
- p25muskaans
- Language
- EN