About this document
E-Service Quality in India by ritwij kelshikar is a document available to read on EtoBox.
The literature review discusses several research papers on measuring service quality in e-retailing. Key findings include the importance of website design, product information availability, delivery speed, customer support, security, and building customer trust through social media and reviews. The SERVQUAL model was also used to measure service quality dimensions of Iranian e-retailers.
- Author
- ritwij kelshikar
- Language
- EN