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This document summarizes a study on customer perceptions of mobile phone service providers in Villupuram district, India, with a focus on Bharat Sanchar Nigam Limited (BSNIL). The study used a descriptive research design and stratified random sampling to collect data through 420 questionnaires. The analysis found that Airtel and Aircel are the main competitors of BSNL. Airtel

Author

Chandrasekar Idumban

Language

EN