Can I read Building interactive entertainment and e-commerce content for Microsoft TV on EtoBox?

Building interactive entertainment and e-commerce content for Microsoft TV by Peter Krebs; Julie Hammerquist; Charlie Kindschi; Charles Kindschi is a book available to read on EtoBox.

What is Building interactive entertainment and e-commerce content for Microsoft TV about?

With easy-to-follow tutorials, ready-to-use HTML templates, and loads of working samples, this book meets the needs of both segments in a burgeoning market Web developers proficient with HTML but not with television production, and television professionals needing to better understand, envision, and initiate enhanced TV projects. Interactive TV In Action describes a variety of design techniques and methods to readily adapt existing broadcast and Web material for interactive television and WebTV. Using Microsoft's WebTV Plus and Web TV for Windows 98 technologies, and following design standards outlined by the Advanced Television Enhancement Forum Specification (ATVEF), readers learn how to integrate HTML content into television to transform traditionally passive TV viewing into a richer, more engaging, self-directed experience. <ul> <li>Tools and official guidelines for designing content that's both PC- and TV-friendly</li> <li>Microsoft's interactive television design standards in an easy-to-follow tutorial</li> <li>Addresses growing market demand for practical information on uniting Web and television technologies</li> <li>Features fully tested samples to aid learning, along wit

Author

Peter Krebs; Julie Hammerquist; Charlie Kindschi; Charles Kindschi

Publisher

Redmond, Wash.: Microsoft Press

Published

2000

Language

EN

ISBN

9780735606289

Subjects

Engineering, Technology, Stem